Web design has changed, grown, evolved, mutated, diversified and generally exploded into a wide range of expressions, from the outlandishly artistic, through the subtle and sublime to the utterly plain and practical, all in the space of a couple of generations.

Different industries, information sites, social networking, commerce and leisure website owners all fight on a daily basis to catch the eye of the browsing general public. Once they are at your site, you have to keep them hooked, or else suffer the online equivalent of TV Channel surfing where users rarely stop for long at any one station.

The focus of good web design is to understand all aspects of the internet and the aims of putting up a website, then ensure that it is delivered in a manner that is:

1. Attractive to the proposed users of the site
2. Delivers the information and content of the website owner in a manner that they most desire
3. Is functional and scalable to deliver the previous two objectives, irrespective of the growth of users, content or focus of the website

Here at Clifton Consulting we feel that trying to design for all these wide range of needs leads to poor understanding of the websites real requirements and so we prefer to specialise in Corporate Web Site design.

Building a site for Corporate client requires a certain level of understanding and sophistication as Corporate websites are no longer a simple communication channel to the general public but a two way interactive interface offering a variety of real-time services, where the web site user has a much deeper impact on the business as a whole. Beyond this, many websites are now becoming integrated or even wholly replacing the internal process flow and IT systems with Intranet/Internet websites in a way that creates an almost seamless interface between the company, their employees and their customers.

As a result of our specialisation we have a systematic and business orientated approach to designing websites, ensuring we have understood the greater picture before settling down to the task of designing a website and ensuring that it integrates into the existing business without any unneccessary disruption to business workflows.

Click here to contact us to discuss your website needs.